Truth: How Much Your Domains are Really Worth

truth-257159_640I learned early on that the very first step to progress of any kind is realizing the truth (or admitting a truth that you may already know). For domaining progress, that initial truth is the true value of a domain. We must know it, if we want to sell it for a profit. Most certainly if you want to buy it to resell for a profit later.

The truth, however, can be harsh. But knowing where we stand will help us make the right decisions so we can move forward and upward.

The starting point for most new domainers is one’s inventory of domain names.

The fact of the matter is, in my experience, unless the domain names in your inventory are one-word or two-word English language .com domains that are specifically related to popular business interests (markets, products, services, etc.), in all likelihood your domains are worthless.

That’s the harsh truth of it. And that’s worthless in the sense that you can’t really expect to sell it for more than cost, if that, unless you do something to add value to it.

Ah, it’s that last bit of adding value that will make a difference, won’t it? So your “worthless” inventory hasn’t necessarily gone to pot! Your next move then will be to try and figure out how to add that value (and there are various things one can try, which I’ll try to cover in future posts).

But you can’t even get to that point until you take an honest assessment of what you have right now. This is your starting point. Do yourself a big favor and assess your starting point truthfully.

The 37 All-Time Highest-Priced Domain Names Sold (to date!)

top-seller-stampOnly “domain only” sales are on this list (not including domains that were sold bundled with websites, businesses, etc.). Two values are provided with each entry:

  • Actual sale price (and year of sale)
  • Current value of that sale price today

The current value is the actual sale price adjusted for inflation, not how much the domain is assessed to be worth today. The list is sorted and ranked by the cv, not the sale price.

  1. Sex.com – $13,000,000 (2010); $14,196,885.21 cv
  2. Fund.com – $9,999,950 (2008); $11,060,264.34 cv
  3. Porn.com – $9,500,000 (2007); $10,910,736.85 cv
  4. Porno.com – $8,888,888 (2015); $8,930,704.03 cv
  5. Diamond.com – $7,500,000 (2006); $8,859,077.38 cv
  6. We.com – $8,000,000 (2015); $8,037,634.43 cv
  7. Z.com – $6,784,000 (2014); $6,824,004.33 cv
  8. Slots.com – $5,500,000 (2010); $6,006,374.51 cv
  9. Toys.com – $5,100,000 (2009); $5,660,903.25 cv
  10. Clothes.com – $4,900,000 (2008); $5,419,556.62 cv
  11. Medicare.com – $4,800,000 (2014); $4,828,304.95 cv
  12. IG.com – $4,700,000 (2013); $4,804,407.68 cv
  13. Mi.com – $3,600,000 (2014); $3,621,228.71 cv
  14. Vodka.com – $3,000,000 (2006); $3,543,630.95 cv
  15. CreditCards.com – $2,750,000 (2004); $3,466,717.84 cv
  16. Candy.com – $3,000,000 (2009); $3,329,943.09 cv
  17. Shopping.de – $2,858,945 (2009); $3,173,374.71 cv
  18. Whisky.com – $3,100,000 (2014); $3,118,280.28 cv
  19. Social.com – $2,600,000 (2011); $2,752,493.79 cv
  20. Investing.com – $2,450,000 (2012); $2,541,109.09 cv
  21. KK.com – $2,400,000 (2013); $2,453,314.56 cv
  22. Youxi.com – $2,430,000 (2014); $2,444,329.38 cv
  23. Computer.com – $2,100,000 (2007); $2,411,847.09 cv
  24. 114.com – $2,100,000 (2013); $2,146,650.24 cv
  25. Seniors.com – $1,800,000 (2007); $2,067,297.51 cv
  26. 37.com – $1,960,800 (2014); $1,972,362.57 cv
  27. Fly.com – $1,760,000 (2009); $1,953,566.61 cv
  28. Dating.com – $1,750,000 (2010); $1,911,119.16 cv
  29. Auction.com – $1,700,000 (2009); $1,886,967.75 cv
  30. DataRecovery.com – $1,659,000 (2008); $1,841,458.53 cv
  31. Cameras.com – $1,500,000 (2006); $1,771,815.48 cv
  32. Tandberg.com – $1,500,000 (2007); $1,722,747.92 cv
  33. Ticket.com – $1,525,000 (2009); $1,692,721.07 cv
  34. Russia.com – $1,500,000 (2009); $1,664,971.54 cv
  35. eBet.com – $1,350,000 (2013); $1,379,989.44 cv
  36. Power.com – $1.261,000 (2014); $1,268,435.95 cv
  37. MM.com – $1,200,000 (2014); $1,207,076.24 cv

Domain name transactions earlier than 2003 were not included in this list since the info’s unreliable/couldn’t be confirmed. And again, domain names sold as part of a larger package (website or business sales, etc.) are also not included.